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AAALL States Auto Transport

Custom CRM for a national auto transport brokerage

Industry
Transportation & logistics
Project
CRM & operations, Custom software, Website design
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Laptop and phone views of AAALL States Auto Transport's crm & operations

Overview

A custom CRM covering the full order lifecycle for an auto transport brokerage: leads, quotes, e-signed contracts, payments, dispatch and customer updates.

The project

Why they came to us

AAALL States was running a national auto transport brokerage on a patchwork of tools: a generic CRM, a separate e-signature service, a payment processor and load boards. Staff re-keyed the same order at every step.

What we did

We built one custom system that owns the whole pipeline. It looks up vehicles from a vehicle database API, verifies addresses with Google® address verification, pulls insurance quotes from Super Dispatch®, walks customers through a multi-step contract signing process, and uses Stripe® to securely authorize and capture payment when the vehicle is picked up. Order status stays in sync with Super Dispatch, and customers are emailed at each change.

How it turned out

The brokerage now runs leads, quoting, contracts, payments, dispatch and customer updates on one system instead of a stack of subscriptions. When the company moved to a new domain, the system came across without dropping a single update.

Ordering and contracts

How a customer goes from quote to signed order.

Vehicle lookup

Year, make and model come from a vehicle database API, so every order starts with accurate vehicle details.

Address verification

Google address verification checks and completes pickup and delivery addresses as they are typed.

Multi-step contract signing

Customers review and sign in clear steps, ending with a signed PDF contract in their account.

Secure payments

Stripe securely authorizes and captures payment when the vehicle is picked up.

Dispatch and insurance

Connected to the dispatch network the brokerage already uses.

Insurance quotes

Insurance quotes are pulled from Super Dispatch right inside the order.

Live dispatch sync

Order status stays in sync with Super Dispatch in real time.

Customer updates

Customers get an email at every status change.

Running the brokerage

Order pipeline

Stages from new lead to contacted, quoted, contract signed and posted for dispatch, with alerts on leads that need attention.

Lead intake

Leads arrive automatically and are checked for authenticity and duplicates.

Account security

Lockouts, bot screening and login history protect staff accounts.